What You Deliver, What You Sell
The folks over at Writer Unboxed recently put up a pretty good post about what going to a writers conference really buys you. As someone whose in the thick of organising a major writers conference myself, it’s always good to see these things discussed and get some idea of how other people are placing value on the conference experience. It’s also a useful reminder of something that’s been true ever since I first started working with writers: writers will map their future success onto some pretty weird-ass things. Which means there’s a big difference between the things that will have the most benefit for attendees, versus the things you actually have to sell in the marketing to get them at the conference. I make very little secret about my personal belief that networking and discussion between writers is the most valuable thing an event like GenreCon can offer the writers who attend. Attending a course or panel where you learn
