I logged to Amazon this morning to see how pre-orders were going for A White Cross On A Lonely Road. The nice thing about the dashboard they offer is the way it lines up a whole lot of books you’ve published in a row. If you’ve made a decision to adopt a standardised layout, that means you get a neat little visual when you log in.
I’m still working through some of the older releases, bringing them into line with the standardised approach, and I’ll admit that I’ve gone back-and-forth between this and trying for a more genre appropriate cover for certain kinds of work.
Today, though, was the first time I looked at them as a whole and felt satisfied with the effect. The approach is very much an approach that is designed to work with my relatively limited graphic design skills and keep the production side of things fast, but theres just enough scope to try new things and tweak the design as I go and while they may not always scream “fantasy story’ or “horror story” or “science fiction,” I’m pretty pleased with the way it makes it clear that you’re looking at something Brain Jar has published.
The next stage is setting up something similar for print editions. The You Don’t Want To Be Published hardcopy is very much the prototype for a similar approach to back cover copy, but this could be the place where I start looking for a bit of differentiation between my fiction and non-fiction work.