Patreon, Tools, Tactics, and Strategy
Patreon announced a change in its fee structure this morning, which has prompted an outpouring of tweets from a number of writers I follow who have been using the platform and want to process the implications. The change is being framed as a good thing for creators, ensuring they will take home exactly 95% of every pledge, but it does so by pushing the processing fee onto the donator and this has subtle knock-on effects for the assumptions surrounding the service. Passing the fee on to the pledger means a series of $1 pledges every month actually ends up costing a buck thirty-seven or so. Multiply that out over a year, and you’re looking at an extra $4.44 a year to kick a little change to the creators you patronise. This might not seem like a lot, but for a platform that is built itself on the concept of huge numbers of people making micro-transactions, that’s a pretty big shift.