News & Upcoming Events

And Now We Are Forty-Eight

It’s the eighteenth of March here in Australia, which means I’ve just turned another year older. We’re still fixing things up after the cyclones and floods in our neck of the wood, so it’s going to be a quiet one this year. While I’m skipping the customary birthday selfie this year, I’ve still got a celebratory thing for you all. Turns out I’ve written a bunch of stories about birthday parties over the year, and I’d largely forgotten about this one until my “on this day” log reminded me.  It’s a story about birthdays and parties and social media, and probably a pretty good argument for why I should never be trusted with any of the three. It also feels a lot more plausible than it did a few years back, when I first wrote it. THE BIRTHDAY PARTY Leitner’s birthday is sponsored by Cuervo and livestreamed on Facebook, Jitterbug, and A26. Vintage socials because Leitner’s whole brand is retro,

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

Two Writing and Publishing Lessons from the First Hours of A Hurricane

I’m writing this from an apartment packed down for impending cyclone/hurricane due to hit Brisbane some time in the next 24 hours. It’s expected to be a category 2—possibly levelling up to a category 3 if we get unlucky—and it’ll be the worst storm to hit Brisbane in 70 years. We’re 100% certain to lose power over the next few days. There’s a flood expected in our neck of the woods, although it usually stops at the end of the street rather than reaching our position on the hill. Naturally, this makes me think about writing and publishing, because everything makes me think about writing and publishing (It’s also a nice distraction from the looming desire to freak the fuck out because we’re as prepped as we’re going to get, and there’s literally zero control over what the weather does next). So, what can we learn from this moment? I’ll start with the obvious. WRITERS NEED A CASHFLOW BUFFER Even if we

GenrePunk Ninja

What is Author Platform, Really?

I recently offered GenrePunk Ninja subscribers a list of options for a series of deep dive entries, and got them to vote on which they were interested. The two winners where “how do we do author platform in 2025” and “what can fiction publishers learn from comic books”, so I’ll be doing a short series on both here over the next month or so. What is Author Platform, Really? THE SOCIAL MEDIA CONUNDRUM I’ve been making some strategic changes in my writing and publishing businesses of late, and the biggest of them is “get very bad at social media with fierce intention.” Facebook and its ilk have always presented a conundrum on the writing front: I don’t enjoy being on social media, but I do enjoy having an audience. How do I find the latter if I don’t make use of the former? I’m not alone in this. Many creators have felt it, and the conversations are growing louder in

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

Psychology, Memory, and “Write First Thing In The Morning”

For years, I’ve been a start your writing first thing in the morning guy. I get up around 4:30 AM most days. On good days, I feed the cats and hammer a few words into the word processor by 5, then braindump into my journal before planning the day. I can jam out a good hour of writing before the rest of house rises. Maybe two, on a weekend, when the spouse-mouse gets to sleep in. On a bad day, I try for 50 words or so. Just something to get my toe in. Because here’s the thing: even if I don’t finish all the writing tasks on the list, starting the day with writing sets my focus. It’s easier to go back and finish the things. If I skip those 50 words, getting to the keyboard will be a struggle. Other things take priority, and writing becomes one more task I need to find the time to do, rather

Journal

What Just Clicked for Me While Talking to D—!

On Staying Small and Going All In I’m up at 4:00 AM talking to D—  from tech support, trying to work out (for the ninth time since October) a weird glitch that means I can receive emails but not send them through some of my accounts. I’m very familiar with the tech support script at this stage: First, D— understands how frustrating this is for me. Then, he asks the same questions I’ve answered in the last eight rounds, gets me to delete my email software and set it up from scratch, and change some passwords. Then D—makes a change to the back end, asks me to wait 24 to 48 hours, and promises that this time it’ll be fixed for sure. By now, I ask for the log number of our call, because I know I’ll be contacting them again in 28 hours and going through the exact same script again with a different member of the tech support

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

What Can Writer/Publishers Learn From Recipe Formatting?

What does a recipe look like? If you looked one up in the old pen-and-paper days, there’s a familiar layout: ingredient lists; procedural instructions; a photograph to make your mouth water. These days, on the internet, the recipe has all those things… and a long, digressive story up top that contextualises how and why the author is writing about and cooking this particular meal. To the aspiring chefs at the Culinary Institute of America, a recipe is a three-column format. (Example 1; Example 2) One column lays out the timeline for the entire meal, logging what needs to be done when. The second column lists everything they need to produce, and the equipment needed to cook and serve it. The third column breaks down the ingredients needed for each recipe on their docket. It’s the first column that makes the difference, logging everything from prepping ingredients to turning the oven on to gathering equipment for every stage. There’s no space

Writing Advice - Business & the Writing Life

The Best Worst Start To The Year

So, picture this: It’s a new year and—for once—you’re ready to go out and kick ass. You’re ticking off daily task checklists and things are humming along. Your ambitious plans are achievable, and you’re delivering on your resolutions. Work is good. Health is good. Life is fucking great. For the first time in a long while, you’re ahead of where you need to be. Then things go wrong. Your spouse is sick for a week, and nobody can figure out why. Then you figure it out—there’s water trapped in the walls of your house, growing black mould in the bedroom—so you spend a week camped out on the kitchen floor. Then some cavities in your wisdom teeth get infected, and the surgery you’d carefully planned for next month ends up happening now now now. Then the surgery complications arrive, and you re-enact scenes from the Exorcist that involve vomiting up blood. Which, at least, distracts you from the catastrophic political situation going

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

006: Sometimes The Right Call Is Stepping Back

I’ve ended up taking a short, unscheduled break from writing newsletters over the last fourteen days. Regular GenrePunk Ninja transmissions will resume in October, and some of the ideas in this week’s entry might be expanded out. Mainly, though, if you’re hungry for great advice about writing and publishing, however, I’m going to direct your attention to Cory Doctorow’s recent speech about Disenshittifying Online Spaces (watch it on youtube | read it online).  Doctorow is speaking to a room full of tech folk and coders, but what he’s saying is incredibly important to anyone involved in the creative industries. It’s important he’s pointing out the problems with online spaces and we, as writers, use online spaces to promote our work and build community. They are a boon in many ways, but their usefulness can be short lived. Tech and social media companies thrive by capturing attention and communities, then locking you into those spaces and turning your attention into profit. 

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

005: Bad Weeks Happen – On Writing And Resilience

Like many of you, I have good weeks and bad weeks on the writing front. This week has been rocky, and if you’re feeling like things are unsettled and unfocused too, that’s a pretty natural response to this point of the year. Ordinarily, my response in this newsletter would be offering advice: here’s how to bounce back when life impedes writing. Or I would point out that sometimes a rough writing week is a natural flow-through from good things, and you’re just figuring out the new normal after a big success. I had some good news this week—I’m officially Doctor Peter M. Ball now, with a degree to frame and put on my wall. It’s big news, but also…confronting. This was my second attempt at getting a PhD, and being a student has been part of my self-image for a long time.  Now, that phase of my life is over. I’m not the student anymore. I have to redefine myself

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

Bonus Essay: Here Be Dragons – Vanity presses, scams, and publishing in the digital era

Welcome to GenrePunk Ninja supplemental, where I occasionally post foundational essays written before I launched the GenrePunk Ninja newsletter, especially if they’re timely to other conversations occurring online. This essay originally appeared in Eclectic Projects issue 2 in 2023. Estimated Reading Time: 30 Minutes | Don’t like reading online? Get an ebook copy here. Here Be Dragons: Vanity presses, scams, and publishing in the digital era THE WORST JOB Back in the early 2000s, when I was fresh out of an arts degree and struggling to pay rent, I scored a job with a newly launched small press who believed eBooks were the next big thing.  This sounds commonplace herein 2023, but I’m older than dirt and we’re talking about an era when smartphones didn’t exist. The owners had stumbled onto this belief years before Amazon launched the Kindle and we all carried high powered mini computers in our pockets. In those heady days,  eBooks were consumed on dedicated, high-end

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

004: Unpacking Writing Advice – What’s The Philosophy?

This week’s newsletter is the second of a trilogy, dealing with a fundamental challenge of being a writer: not all the advice you’re offered is a great fit for you, even if it worked perfectly for the person offering the advice. Over the years, I’ve routinely found this out the hard way, applying advice indiscriminately and realising too-late that the result it promotes isn’t necessarily a god fit for my goals or my practice. As a result, there’s three things I like to figure out before taking any advice on board. Last week, I broke down the biggest: how much capital does this advice require, and do I have the resource base to implement it? In a world where countless ‘gurus’ are advertising courses and services, working to your resources rather than the promise of the add is an important survival trait.  Today, we deal with the second question: What’s the philosophy behind this advice? Once again, a relatively simple

GenrePunk Ninja: A newsletter about writing and publishing Banner
GenrePunk Ninja

003: Unpacking Writing Advice–Every Strategy Requires Capital

Writing advice is never a one-size-fits-all thing. Context and philosophy is everything, yet there’s a tendency for both the givers and receivers of advice to assume a bon mot of wisdom applies without questioning the resources, genre, goals, and ideology behind it.  I’ve built a career out of helping writers figure out their craft and their business, and I’ve seen the phenomena over and over: No sooner do you decide that you’re going to write that someone comes along to make you feel you’re doing things wrong. It doesn’t help that we’re now in the post Gold Rush era of indie publishing, where there is more money to be made selling toolkits and courses than selling books.  Nor that the publishing industry–whether indie or traditional–is so poorly understood by many people involved that it’s easy to buy into the feeling that you’re doing things wrong.  That frustration makes it easy for people to sell us solutions, whether it’s as well-meaning